Will any recruitment innovations ever actually become mainstream?




Today is Back to the Future day and there’s been a lot of talk about which things that featured in the films have actually come into fruition and which haven’t. Hands up who has a hoverboard or self-lacing shoelaces? No-one. Oh well. Here at Corriculo we regularly attend recruitment expos and there are no shortage of companies who are demonstrating the latest innovation in recruiting and hiring. {Insert product name} is going to change EVERYTHING. Here are some of the hot trends within recruitment but will any of these actually change anything?


Video Interviewing
Video interviews are actually what got me thinking about this blog in the first place. I was reading an article that recommended conducting video interviews to widen your candidate pool. There is lots of software you can use but there is of course Skype available for free. Skype has been around since 2003 (there was of course MSN messenger around before then as well) and is an integral part of many people’s lives now but the uptake within the hiring process is still fairly slow. Many of our clients still prefer to meet face to face and 99.5% of our interviews are carried out either over the phone or face to face. You could say that it’s just a local market issue but Oxford is one of the UK’s innovation centres so I doubt that. There is a lot to be said about video interviews; they’re easily accessible, easier to schedule but still maintain the eye-to-eye contact of a face to face interview. They seem to be most commonly used when candidates live far away from the office. Given the general reluctance to hire someone who would have to relocate, that might explain why they’re not more common.


Video CVs
Some sources will tell you that video CVs are the future and that we should all be using them. There have been some great success stories of people who have used a video CV to secure their next role and, within certain industries, I’m sure they’ll become more common than they are now. The problem is that they’re so uncommon at the moment that, if someone submitted a video CV, they’d be asked to submit a paper one too so they could be compared against the other candidates. Also, without making a video so long it would be boring, you couldn’t include all of the necessary details. Recruiters and large companies wouldn’t be able to use them in the first instance because they’d be incompatible with their applicant tracking systems. On the plus side, it would be a fantastic way for employers to get an idea of personality before shortlisting for interviews. In short, a video CV is never going to totally replace a paper version, but they could become a great supplement.


Remote working
Let’s face it, we are no longer a nation of manufacturers. The cloud is everywhere and it has never been easier to work remotely (I’m writing this article from home right now!). As I wrote in this blog, it makes sense to allow at least some element of home working BUT the vast majority of us still plod into the office to do our 9 to 5. Some companies, such as Yahoo, who previously allowed remote working have even stopped the practice. I think that this is one “recruitment revolution” that will increase significantly over the next 30 years, but I don’t think we’ll all be telecommuting by then.


Social Media
Social media has been the most successful recruitment innovation of recent decades. I signed up to Facebook in 2006 and thoroughly enjoyed poking and throwing sheep at people like everyone else did. Then came LinkedIn (which actually started first but it took a while to become mainstream). Then twitter and everything else since. Then companies started to realise the financial potential of these sites. Then they realised they could use them to recruit as well and BOOM social recruitment was born! Candidates have also realised the job hunting potential of social media and are using it to full effect. Social recruiting is here to stay and it has been a definite improvement to the industry!


Victoria Watkins is Office Manager here at Corriculo Ltd. After working as a Recruitment Consultant for 5 years she moved to Office Management for an IT consultancy 7 years ago. Victoria was one of the first members of our team and deals with all of our administration and accounts. Connect with her on LinkedIn, Twitter or Google+